Washed It!

Time for an update on one of my all-time favorite fees — the fee that telecom companies charge to not provide you a service.

That service is publishing your name in a phone book, which is undoubtedly a pricey endeavor for phone and cable companies.

So if a customer asks that his or her name not be included in the directory, you’d think you’d be saving the telecom provider a little cash. That’s one less entry in the database, for example, one less dollop of ink at the printer.

But this month, Time Warner Cable more than doubled its fee for an unlisted number to a whopping $1.99 a month, or nearly $24 a year.

The higher fee applies immediately for new customers. Existing customers will see their unlisted number charge go up in January.

Again, that’s a recurring fee — now one of the highest of its type in the telecom industry — for something Time Warner isn’t doing for customers.

What prompted the increase? I asked Jim Gordon, a Time Warner spokesman, if the company’s own costs had gone up.

He declined to answer that question directly, saying only that this is “an administrative fee” and that it’s “consistent with our competitors in this space.”

Actually, it’s higher. Verizon Communications charges $1.75 a month not to list your name in its phone book and not to give your number to people who call directory assistance. AT&T charges $1.25 monthly not to provide these services.

OK, so why is the unlisted number fee charged on a recurring basis? After all, your ongoing preference can be recorded with a few taps at a keyboard, and then it’s done.

“It’s a recurring service that you’re provided throughout the month,” Gordon explained.

Let’s savor that a moment, shall we?

Time Warner and other telecom companies are charging for a service that consists of them basically not doing anything. And because they continue not to do anything month after month, they keep charging you on the grounds that it’s a recurring service.

Time Warner’s fee is all the more remarkable because the company doesn’t produce its own phone book. It pays Sprint to compile all its customers’ names and numbers, and to then pass them along to whichever phone company dominates a particular market for inclusion in that firm’s directory.

Just to be clear: That’s $1.99 a month not to be in a phone book that Time Warner doesn’t even publish.

AT&T’s and Verizon’s fees are a little more understandable. After all, they make extra cash selling ads in their phone books. The more people who choose not to be listed, the less valuable the directory becomes to advertisers, so the phone company wants to discourage people from leaving.

But Time Warner isn’t in the phone book business. Its recurring fee for unlisted numbers is a money grab, pure and simple.

And the unlisted number charge isn’t the only way that the cable giant has started reaching deeper into people’s pockets.

As of Aug. 6, the company raised its fee for customers to pay their bill by phone to $4.99 from $2.99. It also raised it fee for ordering pay-per-view by phone to $4.99 from $2.99.

I’m not trying to tell Time Warner how to run its business, but are such heavy-handed charges really the best way to maintain customer loyalty, especially during economic times like these?

Time Warner Cable doubles fee to not list phone number

The employment picture in the U.S. remained bleak last month as the nation’s payrolls fell for a second straight month, with private-sector businesses adding a disappointingly scant number of new jobs. The jobless rate held steady at 9.5% in July, the government said Friday.

The Labor Department said that private employers added just 71,000 new net jobs in July. Meanwhile, the federal government laid off 143,000 temporary census workers, and with budget-strapped local governments also cutting back, the total number of American jobs last month fell by 131,000 from June.

What’s more, Labor statisticians revised down the job figures for June, saying that total payroll jobs fell by 221,000 that month instead of 125,000 previously estimated.